Marketing The Crops And Vineyard Returns
Viticulture, as all divisions of agriculture, is made up of two quite
distinct phases of activity: growing the crop and marketing the crop.
The subjects to be treated in this and the next chapter belong rather
more to marketing than to cultural activities. Treated in detail,
these operations constitute matter sufficient for a separate treatise,
and only an outline of present practices is in place in a text such as
this devoted to the culture of the fruit. The several operations to be
discussed are picking, packing, storing, shipping and marketing.